Job Aid

Problem: The BrickKicker provides home inspections and ancillary services to home buyers. These are scheduled either by the buyer or the buyer’s agent. The goal is to increase the close rate on incoming calls from 60% to 80%. The current close rate is low due to incomplete information gathered from customers and the inability to relay the value of the product to customers consistently. Client Care Coordinators are not asking the right questions or getting the right information to callers to sell them on the value of the services.

Solution: This job aid allows Client Care Coordinators to quickly reference scripts for describing services. This helps them meet their objective of tailoring their sales pitch the caller's needs or concerns and focus on obtaining useful information from the caller.

Tools used: Canva


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